How I made $1,354 on Fiverr.com in one month (Copy my formula)

Hellllllooooo my friends!

Travis Peters here. As you may have heard, I help Christians stop living paycheck to paycheck, and live a life of increase and purpose.

I wanted to create a simple step by step walkthrough of how I made an extra $1,354 on Fiverr.com last month.

Yes, it’s a LONG post, but the reason I want to share this with you is twofold:

1.  I want you to make more money, and this might be a good avenue for you to do so.

2.  I want you to see that making money is so much EASIER than most people think.  My little Fiverr experiment will prove it to you.

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This is a long post. If you’d prefer to have it emailed to you to read later, then click here!

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For those of you who don’t know, Fiverr.com is an online marketplace that allows you to purchase services starting at $5. It’s a HUGE website with thousands upon thousands of both buyers and sellers.

These “services” are things like:

• Logo design
• Sales copywriting
• Website setup
• Editing articles
• Editing graphics or videos
• Being a virtual assistant
• Creating an explainer video for your product
• Voice overs
• Authentic product reviews
• Posting your blog in front of an audience of 5,000
• Even goofy stuff like holding your business sign in the middle of Times Square
• (I even made $50 just selling my ideas for other people’s businesses!)
• Check it out, cruise around, there’s LOTS more on there…

I’ve used this service for a few years now for logo designs, video/graphic editing,  even the images for EscapeYourDayJob.com and the Increase Academy were created by people I’ve hired on Fiverr.

Now, the flipside of Fiverr, and what we’re going to focus on here, is becoming a “seller” on Fiverr’s marketplace.

But before you start disqualifying yourself, thinking you can’t do this because you don’t “know anything about websites” let me stop you there.

We need to “loser-proof” your mindset here.  The approach we are going to take will work for anybody who wants it. We ALL have something we can offer to the world that will help make it a better place.

I’ll let you know what I did, and then we will look to see how YOU can take your skills and imitate my success – OR you can straight copy me, I’m cool with it.

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My Fiverr Gig

For me, I’ve always been interested in the topic of Copywriting.

Copywriting is simply the sales copy, the wording, that you write in your advertising, your web page, sales brochure, billboards etc.

I’ve learned that by simply tweaking the way you word something, can have a TREMENDOUS effect on how many people buy your product, click your button, or receive the message you are trying to convey.

Example: If you have 100 people visit your website each day and one person buys your product for $100, you have a 1% conversion rate.

BUT, just by tweaking some of the wording, or the sales copy, for every 100 visitors to your site, you now make 3 sales, giving you $300 and tripling your conversion rate.

That’s copywriting.  And to me…It’s super exciting! (I’m kind of a nerd though)

What’s great about copywriting is that it is a skill that not a lot of people have. (They think they can do it until they see what a professional’s sales copy looks like) – It can also be a HIGHLY paid industry once you get your skills and credentials up there.

Copywriters, in a relatively short amount of time, can get paid in the 5k-10k-20k range per project, and people like Ray Edwards can hop in the 100k per project range.  He’s written sales pages that have brought in over 10 million dollars. Compared to that, 100k is pocket change.

I’m not at that level yet, but I think I had a great first month, check it:

(Not pictured was a gig I received to write 13 emails and a sales page for a fitness company that brought in $550)

But, here’s what’s really cool – of that 13 email series, my customer landed a new client for his business off the FIRST email, and that brought him an EXTRA $1,000! So as you can see, it pays off to have a professional copywriter on your team.

So here’s how I got started:

The first step was key: I went and bought an online course that taught me how to write sales copy! (Genius right?!) It cost me $197.

(You don’t have to go buy an online course, but think about it, I  invested $197 and made $1,354 in less than a month. Obviously, it was a great investment)

At the same time, I went to Fiverr.com and hired myself out as a copywriter. My page looked about like this:

NOTE: The “Hi guys, only doing $100 projects and over…”, was something added after my 3rd week on Fiverr. I didn’t start out like that.

Here’s what I did – I took things I have been doing for years and turned them into “credentials.”

I have been building websites to some degree for years.  I’ve written the content for those websites, so I can say in my description:

• “I’ve written sales copy for multi-million dollar companies” – which is absolutely true.
• You could also say, “I’ve crafted the sales copy for websites that get over 30,000 visitors per month” – again, absolutely true.
• And now, going forward, I could use, “One of my emails made my customer $1,000 on day one.”

(Start thinking about your credentials and how we can use them to build value and trust for your potential customers.)

It took about 3-4 days before I started getting messages from potential customers asking for my opinion on this or that, what they thought they should do, or which route they should take with their sales copy.

When they would ask me questions, I would go back and reference the copywriting course, and come back with free answers and suggestions.

Nearly everyone who messaged me, ended up hiring me because I presented my answers with confidence and authority, and people like to hire experts. So I became the expert.  Most of those gigs paid $45 or so. Not huge, but for this experiment, I was happy – and I enjoyed doing it, win-win.

I went on to create 2 more gigs, one writing Facebook Ads, and the other writing email autoresponder series. Both are copywriting services, I just saw them as another avenue to bring in new customers.

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This is a long post. If you’d prefer to have it emailed to you to read later, then click here!

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How I ensured fast success:

1. I always overdelivered. If they wanted a Facebook Ad written, I went in and researched the company’s ideal customer and then wrote TWO OR THREE Facebook Ads for them.

2. I used a program called Camtasia (30 day free trial!) which you’ll see it in action at the bottom of this post, to do a screen recording where I go over the project and I explain the psychology behind the sales copy. – This was HUGE for me. It built authority, and solidified me as an expert, AND maybe most importantly, kept my customers from coming back to me and questioning my methods.  *This was a lot of extra work upfront, BUT, it the results at the end were worth it.

3. By over delivering AND sending each customer their own quick video walkthrough of their project, they began to leave me RAVING reviews!  I took those reviews and started putting them at the top of my Gig Descriptions. That way, the first thing people saw when they clicked on my gig, was how much value I have brought to other customers. This makes my potential clients say, “Hey, I want those results in my life too – I’ll hire this guy!”

As orders begin to trickle in, just treat each customer like he or she is the key to hundreds of other customers. You’ll start getting 5-star reviews, and customer testimonials, this will start pushing your gig up higher on the rankings, so more and more people can see it.

It’ll have a nice “snowball effect” as your gig gains momentum.

And here’s what’s really cool about the whole thing: Once people hire you and like your work, they want to KEEP hiring you over and over.

You become “their go-to guy” whenever they need something.  I even developed a relationship with one my customers that will potentially turn into a recurring monthly bringing in around $350-$500 a month for me.

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  Now it’s your turn to start

Okay, let’s get you started creating your first gig on Fiverr.com. It’s super easy, if you’ve setup a Facebook account, you can setup a Fiverr account.

1. Go to Fiverr.com and click “start selling” in the upper right corner. (It’s all self-explanatory, they walk through it, not hard at all)

2. Once you’ve setup your account, you’ll click on your username in the upper right corner, and click Selling, then Create Gig.

3. Now we need to brainstorm what you’re going to do, what service you are going to offer.

I’ll use my friend Katie as an example. She made $400 her first month Fiverr editing articles and website content for people, making their projects sound more professional. This is a talent she naturally excels at, very quickly she can go through content and reword it to make it more presentable, and make sure it clearly communicates the point. This is a great gig to start with.  Quick and easy to setup, and a lot of people need this service. She also does voice overs and video announcements at her church. This is a skill she’s learned that can be transferred here to the marketplace.

Hundreds of people are searching on Fiverr each day for people to do voiceovers for their videos, or simply stand in front of a camera and present their product or business. These are talents and skills she has acquired that she can use to make money with.

What are some things you have learned in the past, perhaps at a job, or at school that you can offer?

• Are you an artist? People will pay money for you to draw them as caricatures.
•  Can you do research and write articles on it? This is a HUGE one, hundreds of people are looking for you to write articles on specific topics for their websites.

•  Are you a musician? Put your services out there and write jingles for companies, OR make a custom funny song for someone’s birthday. (Yes, these are real gigs out there, and some are very popular!)

• Maybe at your old job they had you setup their company Facebook page, hire yourself out to do that for others.

• Maybe you did a lot of proofreading for professional documents – put yourself out there.

My point is, there is SOMETHING you can do, some skill you have acquired that you can do here to start generating some side income for you and your family. Head over to Fiverr and start cruising around to get ideas.

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How to make your Fiverr gig look GREAT:

1. Pick a profile picture of yourself that is nice, but not TOO nice. Meaning a great picture from you iphone will work better than your glamour shots photo session. People want to see a REAL person they looks relatable and honest.  You can add a header image too with some gigs. Try to make this picture relate to your gig.

2. Next you can add 3 photos that will show off what your gig is. This is what people will see when they browse the marketplace. These were mine: 

 

3. Your description tags: Here you’ll type in the words that will help your customers find you when they search. For me it was: Sales copy, sales pages, copywriting, copywriter, autoresponders.

3a.  You’ll be asked to categorize your gig. Simply click the appropriate drop down boxes and pick the ones you think are MOST relevant to your gig.

4. Now, your description is the MOST important part.  IF you have a testimonial from something you’ve done in the past, you’ll want to put it at the top of your description. This gets people intrigued instantly” “Over delivered as usual. I have worked with dozens of copywriters and so called marketing experts for all my websites, but no one can get inside my customer’s heads like Travis. He’s my go-to guy for anything sales related. I highly recommend this seller” -Recent buyer

From there, you’ll dive into the description of the services you offer. 

Try to get inside the head of a potential buyer.  Ask yourself what they would want to hear, and then craft your description based off those answers. If you were going to be an article writer for companies to hire, your description could be something like: “Are you wanting to make sure your article packs a punch? Well I’m going to craft the most compelling article your readers have ever laid eyes on! I’ve spent the past 3 years writing important business articles and editorials for a medical company that was read by over 10,000 readers per month. I know how to engage your readers and convey your message in a clear, concise, and powerful manner.” ….you get the point.

Make sure you list the benefits of going with your service and what they get when they hire you.

Then weave in your credentials: “I’ve spent the past 3 years writing for…” If you have a testimonial, or a way to show that your work gets results, then add that too. Something like, “before I started, only 3,000 people a month read our website articles.

Since I took over as head writer, we know have over 10k readers per month!” – Obviously, don’t lie, but get creative on how you can portray this.

And then have a call to action: “Order your gig today and let’s team up!” You can also add what they call “gig extra.” These allow the customer to upgrade to more of your services. For example:

• For an extra $10 I will deliver your article in 24 hours.
• or an extra $5 I will write an additional 300 words to your article
•  For an extra $20 I will write 3 articles on your topic of choice

Make sure you add some of those to try and up your income.

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Video walkthrough on how to setup your first gig on Fiverr.com

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So what are you waiting for?

You’re just four steps away from rockin’ and rolling:

1. Click the link below
2. Sign up for Fiverr (it’s super fast)
3. Once you’ve signed up, click your account in the upper right hand corner
4. Select “selling” and then “create gig.”